LOOSIE: n. A cigarette sold individually.
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LUCILLE: pn: My grandmother, who has been the driving force behind everything in my life.
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Birthed out of a need to build, Lucie embraces the notion that our most impactful work has yet to be made. Working towards a better future, one idea at a time.
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Lucie is founded by Tony Hollingsworth, a journalist turned creative strategist.During the day, he leads social & creative strategy for the NBA G League and Jordan Brand at Laundry Service. At night he’s finding stories and forming work.